Typically, they'll play current popular music - usually pop songs, hip hop, dance, and electronic music. ![]() Adult versions of this format target those around age 30 or older, and play hits from the last 15 to 20 years. The station format appeals to younger audiences, usually teenagers. ![]() Similar Formats Include: Bluegrass, Folk, Country Rock, Americana There's a broad appeal when it comes to age demographics. Country stations usually play a mix of recent hits and classic songs from past decades. Similar Formats Include: Sports, Comedy, EducationĬountry music began in the 1920s and is a top radio station format in the United States. For local stations based in a specific town, they may also provide listeners with important traffic updates. These stations may announce local, national, or international news, or play out more like a typical podcast show. Now that you have a better understanding of radio station formats and how they came to be, here's a list of some popular radio station formats for you to review and consider.Īny station that focuses more on the spoken word than music fits into this category. In the 1950s, this new format became known as "The Top 40." Storz then applied this "jukebox theory" to his radio station KOWH in Omaha, Nebraska, playing popular songs over and over. In a restaurant, he noted patrons liked requesting the same songs from the jukebox. Todd Storz is credited with creating one of the first radio formats. To compete with television's rise in popularity, radio adapted to TV's approach of having different "channels" and used formats to appeal to different listeners' tastes. As The Buggles say, "video killed the radio star." This was a problem for radio, as it had been the dominant medium of entertainment for several years. Why did station formats become the norm in radio broadcasting? It's actually because of television.Īfter the Golden Age of Radio in the 1930s and 40s, televisions became the standard in households during the 1950s. For example, country music stations can also play bluegrass, folk, Americana, country rock.the list goes on. Having a niche is a great strategy, but you do need to be strategic to get in front of others that would be interested in the intersection of formats that you offer.Įvery popular radio station format can also have several sub-formats. When combining several different formats, just be sure that you market your station accordingly so listeners can find you and know what to expect. ![]() It's totally possible to have a talk show that plays top 40 contemporary hits and even classical music! After all, you have complete control over your station's programming. Stations don't have to be limited to just one format: they can be a combination of several different formats. Is your radio station comprised of you and your friends chatting about the newest movies and TV shows to hit streaming services? Then your station is a talk show. Are most of the songs on your station from indie rock bands? Then your radio station's format would be alternative rock. Typically, a radio station's format is defined by the music or content the station plays. They can be tailor-made by music taste, interest, or advertising demographic. Simply put, a radio station format is a template for the overall content a radio station broadcasts. In this article, you'll learn what radio station formats are, how they were created, and some popular radio formats that are available for you to choose from. The possibilities are endless, and we'd like to support our broadcasters' creativity by offering a full guide into radio station formats! At Live365, we support all different kinds of diverse radio station programming. There are several types of radio station formats: from hip hop to country, to jazz and beyond.Īs a broadcaster, you have the choice of crafting your radio station around popular formats on the market, or staying away from typical formats and creating something all your own. One way of understanding this is by knowing what kind of format your radio station fits into. It's important to know what kind of demographic your radio station caters to as a broadcaster.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |